DEFT Startup Studio, Moxie IoT: Alabama presence at top high-tech show includes inventions, recruiting push

DEFT Dynamics Startup Studio will have a booth at CES that showcases several startups in the Internet of Things (IoT), artificial intelligence and robotics fields that have sprung up in the company’s 5,000-square-foot Birmingham facility.

Key startups are DEFT DynamicsMoxieApex Pro and Tocaro Blue.

Ross Wesson, co-founder of DEFT Dynamics, said CES offers the studio’s startups an unrivaled platform to get their technologies in front of industry decision-makers and to get instant feedback. After last year’s event, DEFT’s robotics startup,, shifted its focus from consumer applications to industrial operations in physically hazardous environments. It’s now teaming with Birmingham’s Southern Research to develop smart robots for next-generation nuclear reactors under a Department of Energy grant.

At CES 2020, Wesson expects DEFT startup Moxie, which focuses on end-to-end IoT systems, to make waves. He says the venture benefits from the co-location of hardware and software teams, and access to unlimited industrial shop space for manufacturing and rapid prototyping, giving Moxie competitive advantages.

“Alabama’s workforce dynamics and the state’s dedication to economic development makes cities like Birmingham suddenly highly attractive locations for today’s new wave of technology companies — where hardware and software must be developed, prototyped, and even manufactured by teams working side by side under the same roof — something that could never be feasible in the ultra-expensive tech hubs like Silicon Valley and New York City,” Wesson said.

“At the end of the day, it’s just smart business. It’s why DEFT Dynamics and its member startups like Moxie are proud to state: ‘Built in Alabama. Trusted Globally,’” he added.